Amigo Gaming is a successful gambling brand striving to create unique entertainment content that resonates with users worldwide. Rodrigo Pereira, the studio’s Head of Marketing, described his firm’s key achievements in the past year and development strategies for 2025.
Major Events and Results of 2024
The provider demonstrated excellent growth across all business verticals:
- entered 10 markets;
- presented over 30 new games;
- expanded the partner pool with 300+ names;
- increased the number of monthly releases from 2 to 3.
Mr Pereira claimed that each of these accomplishments is undeniable proof of the company’s commitment to providing the audience with outstanding experiences. The corporate team maintains maximum flexibility and quickly adapts to any changes in the dynamic industry.
Difficulties on the path to prosperity strengthen the brand and prepare it for possible challenges. The enterprise’s experts are looking forward to new achievements in 2025.
Developer’s Expectations and Plans
The supplier intends to build on the successes of the past year and continues to solidify its position as a leading international slot provider.
The organisation’s agenda comprises the following:
- Portfolio expansion. The content creator is determined to maintain the current fast pace of fresh releases, and the roadmap for the upcoming months has already been approved.
- Worldwide scaling. The corporation’s strategy also includes extending and cementing its presence in emerging markets, as well as strengthening partnerships with local operators.
- Participation in events. In January, the developer presented more detailed information about its plans at the ICE Barcelona exhibition. The firm’s delegates will also visit other expos and conferences.
The company’s headquarters are in Barcelona. This location has become a massive advantage for the brand as the city transforms into a global gambling hub.
Mr Pereira stated that proximity to world-class events and the newly opened access to a circle of top-notch, progressive suppliers have given his team new impetus for growth. The studio can now more closely observe the implementation of industry trends and technological breakthroughs.
The impressive ICE ecosystem has inspired the enterprise’s specialists to engage in larger-scale transformations and expand boundaries. Their strategy has already been changed in accordance with global standards and tendencies. Being at the centre of this vibrant community has attracted new talents to the team.
Balance Between Classics and Innovations
The firm views promising trends as an addition to proven mechanics rather than stand-alone solutions. Before introducing a new tool, a deep analysis of consumer preferences is carried out.
Mr Pereira believes that only by relying on actual data can one foresee new tendencies and create content with advanced features perfectly balanced with traditional elements. Any unique technology should improve the user experience. Only then will it become the key to success.
The representative stated that implementing innovations is a great way to expand horizons, but not at the expense of gamblers' beloved components. Amigo’s team strives to combine familiar, convenient solutions with fresh ideas. This philosophy is the basis of its fantastic, widely popular portfolio, which confirms the company’s status as an innovator in the industry.
Developer’s Participation in Key Niche Events
Each thematic meeting provides the supplier with a valuable opportunity to demonstrate its achievements and receive constructive estimates from market leaders.
The firm benefits from attending gatherings like SiGMA Europe and the SBC Summit by:
- expanding commercial cooperation channels;
- collecting honest feedback from operators and other parties;
- discovering new creative solutions for improving marketing campaigns.
Mr Pereira said world-level events have inspired his employees to strive for more. Now, they leverage unique technologies that shape the future of iGaming. For instance, the staff utilise a range of AI-powered tools and advanced blockchain-based products. The desire for innovation has strengthened the studio’s position in the global arena, making Amigo a decent rising star.
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