The iGB L! VE summit is one of the largest gaming events of the year. It will bring together over 10,000 business representatives in Amsterdam on July 16−19. Amusnet, a leading international casino software provider, is among the invited participants.
Dimitri De Temmerman, the company's MD, shared how his corporation prepares for the trade show. The expert also went on about industry trends and challenges.
Latest Tendencies in the iGaming Field
The spokesperson noted that developing engaging programs that consider user interaction is an increasingly popular concept in the entertainment segment. Many companies prioritise their clients and clearly understand the significance of presenting an immersive experience. A lot of operators install only the highest-quality content, as it is crucial for their prosperity.
Amusnet’s experts have gone even further. They leverage neuromarketing options to track the audience’s reactions.
The studio’s team studies players' responses to:
- integrated advertisements;
- visual design and animation;
- soundtracks and audio effects.
The collected data allows the specialists to adapt products to gamblers' needs and preferences, improving the overall entertainment experience. Such an approach is part of the supplier’s goal to become a leading provider of innovative solutions.
Upcoming Changes in the Sector
Mr Temmerman predicts the industry’s expansion into new regions and countries since regulations transform worldwide, delivering fresh growth opportunities. Another emerging trend is leveraging advanced technology for different business aspects.
Among them are:
- enhancing casino security;
- streamlining routine processes;
- deploying gamification instruments;
- improving gambling experiences, etc.
The sphere is facing some challenges that need to be handled, though. Uncertain, too harsh, or constantly and abruptly changing regulations can make work more difficult for industry representatives.
Another threat is cyberattacks, which underline the need for better protection measures. Market oversaturation may also seem an obstacle for some companies. Nevertheless, with the latest technology and responsible approach, operators and developers can overstep these crises.
Importance of iGB L! VE
Amusnet’s team values the show as a top-level event for the entire entertainment sphere. In 2024, the provider is set to participate as a regular exhibitor and a golden sponsor. This makes the 4th year when the supplier takes the honourable position.
In Mr Temmerman’s opinion, the trade fair is a perfect place for the company to:
- support the summit;
- showcase its popular products;
- influence the European gaming arena;
- connect with partners, customers, colleagues, etc.
The expert voiced enthusiasm regarding his participation in discussion panels. The spokesperson eagerly anticipates the opportunity to talk about in-demand casino content, its future, and overall online gambling tendencies.
The corporation's main goal during iGB L! VE is to gain useful insights about trends, technology, and the industry in general. The information collected will help the studio deliver even more relevant and popular solutions. According to the MD, positive feedback from the visitors to Amusnet’s booth will become the highest praise and award.
The corporation has an office in Amsterdam, which has demonstrated impressive results recently:
- certifying 259 casino games in the Belgian market;
- licensing 85 entertainment titles in the Dutch jurisdiction;
- signing 6 partnership agreements with operators from both states.
That is why this year’s expo is very important for the software manufacturer. The enterprise will continue to work on solidifying its presence in the region.
Final Meeting in Amsterdam
The exhibition will be held in the Netherlands for the last time. Next year, it will be organised in London.
Mr Temmerman considers the Dutch capital a great location with an inspiring environment for evolving the casino sector. However, he also thinks Great Britain is a fantastic destination to host the next edition of iGB L! VE, especially considering the country’s reputation as an international gambling hub.
The expert is determined to leverage London’s extensive business network and other local benefits. The company is ready to say warm farewell to Amsterdam and contribute to the event’s success in a new setting in 2025.
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