G2E Las Vegas' organisers presented a detailed report on the results of the 2025 edition. The gathering was held from October 6th to 9th at The Venetian Expo.
The event’s scale in numbers:
- 25,000+ attendees in general;
- 120+ countries and regions involved;
- 400+ exhibitors of the best niche products;
- the total showcase space of 263,000+ sq. ft.
Global Presence and Industry Outlook
The organisers' report specifically emphasises a broad, diverse audience participating in the meeting.
The list of guests included:
- regulators;
- fintech suppliers;
- content developers;
- iGaming solution providers;
- strategic and management experts;
- specialised funds and private investors;
- bookmakers and independent/tribal operators.
It is important to note that 75% of visitors had purchasing decision-making authority or directly influenced business growth plans. This ratio underscores G2E's importance to the global gambling community.
According to official statistics:
- 40% of attendees represented the operator segment;
- 25% of delegates were gaming system and content developers;
- 35% were investors, regulators, and niche experts from specific verticals.
Expo’s Trends and Commercial Results
The exhibition space became the central element of the entire event. The diversity of companies involved clearly reflected the dynamics of the global market.
The audience’s greatest interest was generated by:
- modern payment services;
- next-generation iGaming platforms;
- technological innovations based on data-analysis algorithms.
G2E's quantitative indicators demonstrated the format’s high effectiveness:
- Over 13,000 leads were attracted through business communications and live interactions during the expo.
- There were 37 contacts per company on average (according to the organisers' survey).
- About 55% of attendees became potential clients of at least 1 supplier.
Extended Exhibitor Geography
The gathering’s significance and business density were confirmed by global industry flagships, such as Novomatic and Ainsworth. Brands positioned the meeting as the optimal platform to showcase technological innovations and shape product lines for next year.
The summit brought together participants from all 50 American states. The most prominent were:
- Texas;
- Illinois;
- Florida;
- Nevada;
- California;
- New York.
Internationally, the event featured brands and individuals from:
- North America (the US, Canada, Mexico, Puerto Rico);
- Europe (the UK, Spain, Malta);
- South America (Argentina);
- Asia (Japan, Taiwan);
- Australia.
Wide Range of Business Programs
The prestigious conference’s most popular commercial verticals discussed included:
- regulatory aspects;
- strategic consulting;
- casino administration;
- financial management;
- information technology;
- marketing, and much more.
This sector was closely intertwined with the educational agenda. The event featured over 100 insightful sessions with 330 speakers involved.
Lectors addressed key nuances and challenges in the gaming niche. Also, they explored in detail global development trends and successful local solutions that could become a new growth vector for the entire industry.
The organisers prepared:
- discussion zones;
- general presentation materials;
- strategic sessions for formal business networking;
- explicitly specialised reports, particularly for technical experts.
Competition for the Best Host Award
A memorable event was the G2E Dealer Championship, which brought together 34 entertainers from across the country. In the contest for the leading American croupier title, the winners were Graton Resort’s Elleonor Hoffman, The Cosmopolitan of Las Vegas' Madalina Ristea, and Encore Las Vegas' Marko Vekovic.
The competition has long been a tradition at the organisers' international summits. This year, for the 1st time, it was held exclusively for the US market.
Additional Spaces for Networking
Demand for communication areas was so high that organisers built a separate location for the summit, the iGaming Hub. It became the central meeting point for all online market stakeholders, from operators to suppliers, regulators, and independent analysts. The main agenda focused on the evolution of the digital sector and the expansion of gambling legal frameworks, both in individual jurisdictions and globally.
In total, G2E offered delegates over 15 events focused on establishing strategic contacts. These included closed business gatherings, thematic discussion panels, and separate areas for informal networking.
Summit’s Marketing and Media Presence
Organisers achieved impressive promotion results — 10.1 billion mentions in print and digital mass communication means.
Featured publications were issued in:
- Slate;
- ESPN;
- AP News;
- CDC Gaming;
- Yahoo Finance;
- Business Insider, etc.
Social media presence can be described as follows:
- 12.6 million impressions;
- 17,700 actual targeted interactions;
- +1,675 followers in 5 months (from June to October).
These figures fully reflect the growing global interest in the event. The exhibition once again confirmed its importance as one of the largest communication platforms for the gaming market.
In total, the G2E digital community accounts for over:
- 15,900 subscribers on LinkedIn;
- 10,800 — on X (former Twitter);
- 9,300 — on Facebook.
The organisers officially confirmed the record attendance and stated that the summit’s international interest strongly secured a future session in 2026. The preliminary dates for the next meeting at The Venetian Expo have already been set — September 28th to October 1st.
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