Games Global, a leading casino software provider, has signed a long-term content deal with WWE, a worldwide-known American wrestling brand. As part of the contract, the provider will release 3 themed slots.
Details of the Agreement
The developer has ambitious goals to create the best games in the industry and deliver innovative ideas to regulated gambling markets. Currently, the company’s portfolio consists of over 1,300 exclusive proprietary products and a rich selection of content from 40+ partner studios.
The WWE deal includes 3 unique wrestling-themed slots, which are expected to hit the industry over 3 years. The first title, WWE Bonus Rumble: Gold Blitz, is already scheduled for August.
With this deal, the partners intend to:
- expand customer bases many times over;
- strengthen positions in global gambling markets.
Each of the 3 products will be available in all regions where the software manufacturer is represented, except for the USA. The provider’s branded content is viral due to its innovative plots, intuitive gameplay and engaging progressive jackpots.
Comments on the Contract
Games Global’s CPO expressed delight at cooperating with such a sports entertainment giant. In Andy Booth's opinion, both companies have all the knowledge and skills to attract each other’s international audiences with decent content.
The representative revealed that several WWE celebrities of the top rank will become the main characters of the upcoming slots. In this way, the provider plans to add an element of exciting action to usual RMG products and provide customers with an exceptional experience. Mr Booth also called the collaboration monumental and said he looks forward to the series' first release.
The sports brand boasts a wide range of partners who constantly create and distribute unique branded titles across the globe. Games Global’s experts now occupy a special place on this list.
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