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Investment Potential of the Gambling Industry in 2024

Updated 16 may 2024
Online casino, Land-based solutions
Author: James Burton

The gaming market is the largest in the global economy. Experts forecast that by the end of 2024, the niche's turnover will exceed $107.3 billion.

Investment potential of the iGaming industry in 2024

Casino Market’s specialists shared a brief overview of the industry's key tendencies and investment possibilities. As the niche continues to expand, staying informed about emerging trends and areas for financing will be crucial for capitalising on this booming sector.

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The Gaming Vertical’s Performance in Figures

Today, gambling is a huge industry with thousands of web platforms and an equal number of software and service providers.

The current state of the market is well depicted by the figures:

  • $52.3 billion is the size of the European online casino vertical (Yahoo! Finance's research);
  • $10.88 billion is the potential total revenue of the iGaming industry in Asia (Statista’s forecast for 2024);
  • 2.5% is the approximate number of the world's population that regularly bets money;
  • $263.3 billion is the total value of online and land-based casino assets at the end of 2023.

Only legal and officially certified companies are included in the statistics. The size of the black market cannot be measured, although the entire world community is actively fighting this problem.

It is worth noting that in recent years, the situation in the niche has become more controlled as an increasing number of countries are introducing strict regulatory rules on their territories.

The gaming industry makes a huge contribution to the world's economy by:

  • creating new jobs;
  • generating record tax revenues;
  • encouraging the boost of ancillary ventures;
  • investing in government and social programs.

The iGaming market looks very promising for long-term investment. Crypto traders and digital currency platform owners choose the entertainment sector as a profitable investment option.

Reasons for the Gambling Segment's Growth and Sustainability

Factors of gambling development

Let us review the factors that are driving the gaming market's development:

  1. Regulatory changes. Many countries have recognised the industry's economic potential and have adapted their legislation to create the most favourable environment for the growth of niche ventures.
  2. Public attitude. Global social acceptance of the iGaming market is gaining ground. An increasing number of people are interested in participating in different types of entertainment content. This is a massive cultural change that allows operators to count on a manifold expansion of their customer bases.
  3. Mobile trend. The widespread use of smartphones and improvements in the quality of the Internet have greatly simplified access to betting and smoothly transformed gambling entertainment into an everyday leisure activity.
  4. Breakthrough innovations. The iGaming market is often the first to introduce technological solutions and is constantly improving them. This trend is perfectly illustrated by the growth of the choice of settlement methods and the range of entertainment products.

Yahoo! Finance's analysts predict that the size of the European gambling segment will reach $88.16 billion by 2029. The total number of people visiting online casinos will exceed 3% of the world's population in four years.

The Main Things about Investment in the iGaming Sector

Today, the entertainment industry is the smartest choice for finance.

Flexibility, technology and record growth dynamics characterise the market. The gaming niche has the same exciting prospects as the cryptocurrency segment. However, unlike the bitcoin exchange rate, the gambling vertical is much easier to predict, analyse and calculate.

The key factors of the market's development:

  • regulatory changes;
  • global social acceptance;
  • proliferation of smartphones;
  • implementation of cutting-edge innovations.

The evolution of gambling is swift but consistent and predictable. The sector's resilience has always been proven, especially with the rapid recovery from the pandemic.

Learn more about the nuances of working in the iGaming niche and order your turnkey gambling platform at the Casino Market studio. We also provide consultations so you can receive valuable information about the project launch before making the final purchase decision.

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