Novomatic, a world-renowned provider of entertainment products for the casino industry, is now participating in this year’s Global Gaming Expo. The event started on October 6th and lasts till the 9th in Las Vegas.
Organisers plan to welcome approximately 25,000 guests from over 120 countries. The exhibition will feature solutions designed by 400+ companies.
Central Products at Novomatic’s Booth
The developer is assigned Stand #1259. The presentation includes several debuts specifically crafted for the North American gambling market.
Let us list the studio’s most anticipated offerings:
Slot Cabinets
One of the main highlights in the program is DIAMOND X 1.55J Quattro. This cutting-edge terminal boasts a 55-inch curved UHD screen, an integrated audio system, and an innovative TouchDeck interface. The machine can be installed as part of 4- and 6-bank configurations.
Another line of hits includes the following V.I.P. X models:
- Royal 1.85;
- Galaxy 2.65;
- Lounge 2.32;
- Dream 2.43/3.43.
Each cabinet is equipped with a big UHD monitor, built-in lighting, and ergonomic seats designed for extended gambling sessions.
Entertainment Content
Rising Treasures will be a central hit. The convenient library is powered by Novo Line software.
The solution includes these components:
- Xtra Spins;
- Free Games;
- Prize Upgrades.
The revealed package also comprises a new release, Ultra Boost Link 3 Treasures. The slot supports an innovative 3-pot mechanic with reel matrix functionality. Other novelties in this segment encompass the 2-title XTENSION LINK Evolution suite, as well as the Piggy Prizes — Wish of Riches game.
Administrative Solutions
Novo Unity Pro is the first star. The convenient EGT system offers gamblers access to Novomatic’s top live shows, as well as virtual and automated entertainment.
The platform features the following:
- poker;
- roulette;
- baccarat;
- blackjack.
All amusement content is supported through a single interface and can be connected to multiple terminals. This benefit allows for multiplayer sessions.
The developer’s all-time gem, Novovision, is also included in the expo program. The company will introduce an enhanced version of its CMS for monitoring all types of operational activities. With this service, operators can customise and combine individual software components as desired.
The product includes:
- applications for organising cashless games;
- tools for creating and personalising loyalty programs;
- an expanded set of indicators for assessing player behaviour;
- an analytical module with the function of generating live statistics reports.
Provider’s Localised Offerings
A separate zone at the studio’s booth is dedicated to the Novomatic Americas division. Currently, the department’s priority is the manufacturing of niche solutions tailored to the specific cultural traditions of individual regions.
At G2E, a series of VGT machines will be presented to expand the enterprise’s retail presence in Puerto Rico. The campaign is called Street Smart.
The branch’s Managing Director highlighted the central goal, which is creating an effective and innovative space for safe gaming. In Jakob Rothwangl's opinion, it is achieved through releasing improved cabinets, expanding the content offering, and enhancing proprietary systems.
G2E is not simply a showcase of new niche products for the spokesperson. The team will also present a long-term strategy that enables operators to ensure sustainable profit growth.
Expectations for the Exhibition
The gambling event in Las Vegas is one of the largest niche gatherings of this fall. It provides the foundation for:
- developing new business connections;
- strengthening and expanding existing partnerships;
- showcasing cutting-edge releases that set the tone for the industry.
Novomatic AG’s VP of Global Sales and Product Management stated that the expo is the ideal environment to display the full range of innovative capabilities. Thomas Schmalzer's team plans to deliver the best in-house solutions, including breakthrough cabinets, premium content, and ultra-high-performance systems. The portfolio offers the top entertainment value with an exceptional gaming experience.
From Casino Market's experts, you can learn more about the industry’s most influential shows and order the creation of a turnkey gambling startup.
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