OddsMatrix, EveryMatrix's top-tier sports betting division, has introduced an innovative solution for horse racing as part of its branded platform. The new service offers 24/7 global coverage and is prepared for large-scale implementation in international markets.
Capabilities of the Wagering Product
OddsMatrix's latest release provides operators with round-the-clock access to niche competitions worldwide, featuring continuous live data streaming. The system covers over 10,000 events from 20+ jurisdictions every month. This approach enables entrepreneurs to scale their offerings and respond rapidly to demand.
The module can be integrated into various channels:
- telebetting;
- internet portals;
- retail wagering shops.
Combining the new service with other EveryMatrix solutions, operators can:
- ensure precise pricing;
- maximise market uptime;
- speed up major settlements;
- handle cross-product bonusing;
- access detailed management tools, etc.
The latest addition to the portfolio is available in 2 connection formats: as a component of a comprehensive turnkey platform and as a standalone instrument with flexible configuration options.
Timely Launch Amidst Key Seasonal Events
The presentation coincides with a significant period in the sportsbook industry, marked by numerous prestigious races being held recently or scheduled to take place in the near future.
Several major competitions were planned this summer, such as:
- Epsom Derby (June 7th);
- Belmont Stakes (June 7th);
- Royal Ascot (June 17th-21st).
At this time, activity in the segment traditionally becomes more dynamic, and demand for specialised content increases. The first partners in the UK and Ireland have already connected the innovative module in the online environment.
Tor Skeie’s Expectations from the Release
OddsMatrix’s CEO noted that the full rollout of the racing wagering solution marks a major milestone for the division’s team. The project went from concept to full implementation in just 6 months, thanks to the corporate experts' strong dedication and skills.
The proprietary scalable platform, integrated into EveryMatrix’s turnkey solution, opens up new horizons for partners in European, African, and other countries. According to the executive, the studio has a busy season ahead and is looking forward to seeing how the product performs across key events.
The specialist also revealed some further plans. As one of the fastest-growing technology providers in the industry, the company is committed to growing the horse racing vertical in the coming months and even years.
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