Playson, a popular international provider of products for the iGaming sector, has inked a strategic agreement with the Salsa Technology brand. The deal aims to strengthen the developer’s presence in the Brazilian gambling market.
Under the contract’s terms, Playson’s hit slots will be delivered to Salsa Gator, a proprietary aggregation platform of the new partner. The regional audience will get access to the content creator’s best amusement releases.
The following gems from the Hold and Win series will also be installed:
The deal opens up impressive growth prospects for the developer. The company joined the gambling business in Brazil at the beginning of the year and has only just begun to actively build its local client base.
The Salsa brand was founded in 2012 and has successfully connected solutions from over 110 providers to its global integration network. In total, the aggregator’s library contains 19,000+ content masterpieces.
Cristhian Zito, Playson’s Head of LatAm Squad, believes that a new associate is perfect for his studio’s expansion in one of the most booming regional markets. The team has already received initial positive feedback from the local audience.
With this integration, the expert hopes to expand the loyal customer base throughout the country significantly. The representative is confident that his firm can produce content that aligns perfectly with the tastes of residents.
Eliane Nunes, Salsa’s CGO, perceives the partner’s products as highly creative, technology-advanced, and tailored to cultural traditions. She praised the new associate for designing exceptional games. Together, the 2 industry giants will provide operators with top content of record commercial appeal, not only in Brazil but also far beyond its borders.
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