Playson Strengthens Its Presence in the Swiss Gaming Segment with GAMRFIRST

Playson has further expanded its portfolio reach in Switzerland’s RMG market by initiating a content partnership with the GAMRFIRST brand. Following the deal’s terms, the provider will connect its impressive selection of online slots to the operator’s portal.

Details of the New Contract

Playson’s hits from the Hold and Win series will be added to the Swiss website:

• Coin Strike;
• Energy Coins;
• Supercharged Clovers.

The installation is going to be conducted through the software aggregation system from Gamanza, a decent niche technology provider. This decision promises to make the integration compliant, secure, and smooth.

The contract will not become the last cooperation between the 2 studios since Playson has announced its plans to debut on the French RMG market with the Swiss ally. However, this goal will only be realised after the country launches official regulations for the local industry.

Partnering with GAMRFIRST is very beneficial for the supplier: Casino Barrière Montreux’s brand, founded in 2022, has demonstrated incredible growth rates for the past year.

Currently, the portal features the following offers from leading providers:

• web slots;
• live casino games;
• table entertainment titles.

Thanks to the recent deal, the operator now has a great chance to attract a diverse and larger audience with the developer’s high-end content. This business move promises to further boost the gambling platform’s prestige and popularity.

Comments on the Agreement

Playson’s Sales Director expressed enthusiasm about collaborating with an ascending Swiss brand and reaching more local players. According to Blanka Homor's statement, this cooperation builds on her company’s stable growth in the country. She looks forward to mutually beneficial results and new opportunities to expand with the partner in Europe.

GAMRFIRST’s Managing Director praised the supplier’s entertainment titles for their immense popularity across the region and the reputation of some of the best slots among local punters. In Clément Govinda-Miramon's opinion, the latest portfolio enrichment will enhance the offering’s appeal to even more gamers.

At the Casino Market company, you can buy Playson’s best gambling hits to strengthen and diversify your assortment. This move will help you attract a broader audience and boost profits.

Also, feel free to contact our experts if you want to order a smooth integration and further product configuration at the most beneficial prices.

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James Burton The Casino Market partner, the owner of the gambling establishments’ network

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