Pragmatic Play, a prominent casino amusement developer, has announced a new collaboration that is somewhat unusual for the gambling segment. The provider’s new partner is Tomorrowland Brasil, a festival of electronic music.
The supplier is the 1st corporation in the iGaming segment to support the entertainment event.
Goals of the Collaboration
Through this move, Pragmatic’s team hopes to solidify its standing across Latin America. It is also an excellent method of attracting a younger audience to the developer’s offers. Among fans of music and overall amusement, there are many potential casino content enthusiasts.
Since the software producer created lots of themed games catering to various tastes, it will probably draw in a broad audience in no time. In this way, the enterprise will also demonstrate its commitment to expanding what is possible in digital gambling.
The following slots from the studio can interest music and festival admirers:
- Crank It Up;
- Hellvis Wild;
- Dance Party;
- Octobeer Fortunes;
- Muertos Multiplier Megaways, etc.
Such backing will also be a debut experience for the festival’s organisers. The presence of the iGaming giant will boost the event’s reputation and make it even more popular across several business verticals.
Víctor Arias, Pragmatic’s high-ranking representative, noted that this sponsorship is an exceptional opportunity for the corporation to make noise in the industry. He underlined the corporate idea of going beyond limits and spreading quality entertainment across other niches. In the specialist’s opinion, the latest collaboration testifies to this mission. The expert is eager to see the first results of the partnership.
About Tomorrowland Brasil
This year’s edition will be held on October 11−13th in São Paulo’s Parque Maeda. The organisers expect to host a large number of visitors from various countries, including Brazil.
As always, the show is set to please attendees with impressive performances and an immersive atmosphere. Additionally, the concert will excite participants with 5 enormous stages and 130+ internationally known DJs.
Among these artists are:
- Yves V;
- MANDY;
- Juliet Fox;
- Eliza Rose;
- Cat Dealers;
- Agents of Time;
- Armin van Buuren, etc.
The 2024 version will be the 4th Brazilian edition of the festival after successful iterations hosted back in 2023, 2016, and 2015. Later this autumn, a similar show will be held in Amsterdam, and all the tickets have already been sold out.
You can learn more about the most significant events and partnerships in the iGaming sphere at the Casino Market company. We stay tuned to the latest industry news to supply clients with relevant information and solutions.
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