Sebastian Jarosch Shares Secrets of Keeping Punters Loyal

Updated 27 june 2025
Online casino, Marketing
Author: James Burton

Sebastian Jarosch, an acclaimed iGaming professional, has spent many years working in the online gaming space. He has gained a deep understanding of how people make choices and what they truly value. Over the years, Mr Jarosch has worked in different regions and learned about many local rules and preferences. The expert has also managed projects that have won 3 awards for the best affiliate programmes in 2020 and 2022.

Casino Market specialists have analysed Mr Jarosch’s insights into what punters want and prepared comprehensive informational material on the expectations of casino gamblers.

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Changing Requirements

Modern gamblers and their expectations

According to Mr Jarosch, people today are much more careful than before. A while ago, a big sign-up offer or a popular name could easily attract attention. Now, users want more than just a flashy promotion.

Punters pay close attention to:

  • quick and easy money withdrawals;
  • tools for playing safely and responsibly;
  • fair offers and bonuses;
  • localised options that feel tailored.

Users today read reviews, check rules, and understand the risks. They want a smooth, secure, and seamless journey from start to finish.

Power of Honesty

Being open is the most important thing. If people see hidden rules or unclear promises, they turn away fast.

Mr Jarosch believes that websites and reviewers should:

  • write truthful feedbacks that mention both good points and problems;
  • show possible risks like slow payments or weak regulation;
  • make ownership details clear.

People like to see the full picture. They respect platforms that do not hide problems and give them all the facts.

Modern Users’ Values

Customers no longer just chase big sign-up offers. They want something that feels fair and worth their time.

True value now means:

  • fast and smooth cashouts;
  • strong safety checks and licences;
  • a wide choice of options;
  • a mobile-friendly design;
  • reliable and friendly support.

Extra treats like reward schemes, challenges, and special bonuses also help. But at the core, gamblers want to feel safe and respected every time they visit.

UI Matters

A clear and tidy design is crucial today. Complicated steps and slow pages push clients away.

Problems that turn people off include:

  • complicated steps to create an account;
  • bad translations in different languages;
  • unclear menus or confusing navigation.

If customers find messy layouts or suspicious payment details, they leave quickly. A well-organised platform that works on all devices helps people feel relaxed and makes them stay longer.

Users Do Their Research

Punters today take time to learn before choosing where to spend money.

Gamblers check:

  • the regulatory bodies behind the casino;
  • real reviews from other people;
  • details of sign-up offers and bonuses;
  • comments in forums or from video streamers.

Visitors can easily spot unfair offers, low payout rates, and tricky conditions. Because of this, review sites need to work harder and provide more in-depth and honest information. People expect to read expert opinions and learn real facts that help them make smart choices. Today’s audience prefers facts rather than only positive words or marketing promises.

Value of Listening

Mr Jarosch and his team make feedback a big part of their work.

They gather comments in many ways:

  • forms on their websites;
  • posts in community forums;
  • reports from industry watchdog sites.

The expert’s team look for repeating issues, such as:

  • delays in getting money back;
  • poor customer service;
  • slow checks for new accounts;
  • confusing bonus terms.

When they indicate these patterns, the team updates the ratings of the platforms. Feedback is important because it shows what real people face and helps keep information up to date.

Common Mistakes

Brands’ common mistakes

The professional sees that many brands still put too much focus on getting new sign-ups but forget to look after long-term users.

Common mistakes include:

  • big welcome bonuses, but ignoring ongoing support;
  • limited local payment methods;
  • weak translations, etc.

People want to feel important, not just when they join, but all the time.

Also, clients look for clear proof that they can trust a casino. If visitors do not see clear details about licences or ownership, they quickly leave.

Platforms need to have:

  • official regulator logos at the bottom of the page;
  • links that show who owns and runs the brand;
  • clear and simple bonus and offer terms.

Websites that show this build stronger trust. When such information is missing, people feel unsure and move on.

Expert’s Recommendations

Mr Jarosch believes that in the future, everyone should focus on giving personal and local touches, sharing honest and easy-to-understand information, and offering value that lasts beyond the first sign-up.

Brands need to invest in tools that keep people happy and encourage them to return. Review sites should provide content written by real experts and keep it truthful at all times. Most importantly, listening to what people say will always be the strongest tool for improvement. Real voices help stay on track and meet the needs of new generations.

The Casino Market studio constantly monitors the industry’s news and updates to provide our customers with relevant information. Contact our specialists to purchase top software from trusted providers, effective marketing tools, and reliable payment systems.

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