NeoGames' branch, Aspire Global, started a close cooperation with the Cordish Companies by delivering software to PlayLive! The renowned manufacturer aims to expand its presence in Pennsylvania through collaboration with the local gambling company, introducing its extensive catalogue.
Collaboration Highlights
PlayLive! was founded in 2020. Since then, it encouraged the establishment of several gambling venues in the region. This way, the company created an exciting digital gaming adventure for the local audience.
The technologies promised as per the deal:
- data analytics;
- AspireEngage CRM software;
- Pariplay’s Fusion aggregator.
These innovations will take PlayLive!'s offering to a different level. As a result, the brand will manage to build a stronger standing in the state. This will also make the vendor’s content more recognisable to the local audience.
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