EGT Sees Argentina as a Market with Huge Growth Potential

07 july 2025
Author: James Burton

Christian Graffigna, EGT Argentina’s Director, analysed the 1st months of his division’s work this year. He noted that the country is a very promising market with amazing prospects in the digital and ground niches alike. This statement is fully confirmed by the department’s great operational results for H1 2025.

Christian Graffigna from EGT Argentina: interview

The expert believes that today’s environment for evolving the regional gambling sphere is much more favourable than in past years. The company’s internet developments have clear competitive advantages, which will enable it to gain leadership in the local iGaming vertical in the shortest possible time.

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Division’s Short- and Long-Term Strategies

According to Mr Graffigna, his firm has picked the optimal time to enter the Latin American country. It is rapidly evolving as an independent and promising market, where all key verticals are already represented.

Within the 6 months of operation, the department has achieved significant results. The Director noted that the brand is rightfully considered one of the most sought-after suppliers in the region.

He highlighted the following benefits of the division:

  • competitive prices;
  • the highest possible quality of products;
  • 24/7 tech support, no matter where the client is geographically located.

Mr Graffigna perceives these components as the basis of the branch’s success, which the team is rightfully proud of.

Most Popular Land-Based Hits in the Country

The Argentine audience shows a steady interest in EGT’s entire library, but the executive singled out several slots that are in particular demand.

The pool of these hits comprises the following:

  • Bell Link collection with jackpots;
  • Premier Series' terminals P 27−27 St and P 24−24 Up;
  • General Series' machines (G 32−32 VIP, G 50 J2 St, etc.) and multi-games.

Evolution of the Local Web Sector: Provider’s Role

Mr Graffigna emphasised that EGT Digital’s content covers all the key needs of Argentine players, from thematic diversity and enticing prize potential to unique, dynamic bonuses.

Another gem in the department’s portfolio is X-Nave, boasting impressive technological capabilities. This flexible, modular system enables entrepreneurs to launch a gambling project from scratch and scale it according to their needs.

The solution consists of 4 core components:

  • CRM;
  • Sport;
  • Gaming Argerator;
  • Payment Gateway.

Each service can operate on its own or as a puzzle piece of a larger system. The elements are easily integrated with external platforms and offer a wide range of settings for detailed customisation.

The Director is convinced that with such innovative and high-performance products, the company will quickly establish leadership in the state’s iGaming market. The team is ready to provide clients with personalised services that guarantee high player retention.

EGT Argentina’s Participation in Niche Events

EGT Argentina at gambling business events in 2025

During H1 2025, the studio attended some of the world’s largest business gatherings.

The most significant of them were:

  • SBC Summit Americas;
  • ICE Barcelona;
  • SAGSE Latam.

Presence at such expos and conferences is an essential component of EGT’s global sales and promotion strategy. All of this year’s shows were fruitful for the corporation, providing a great platform for presenting its products to a broad audience of industry professionals.

Mr Graffigna expressed satisfaction at establishing several crucial contacts with leading industry representatives during those meetings. The initial results will be evident in the near future, he added.

The expert shared that an even more intense and interesting program is planned for H2 2025. The main event, G2E Las Vegas, is scheduled to take place in October. The executive anticipates seeing both regular partners and new clients there.

Feel free to contact our managers for more industry news and assistance in creating and launching a profitable gambling business in Argentina.

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