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Finance in Online Gambling: Performance Analysis

26 august 2024
Author: James Burton

The gambling segment is rapidly growing and attracting new investments. Global industry revenue is expected to reach $ 133.6 billion in 2029.

Finance in online gambling: performance analysis

Every financial investment requires careful calculations. Based on Slotegrator's guide, the Casino Market team shares accounting-related tips to simplify the work of operators in the iGaming sector.

Features of Analysing Project Performance

To ensure maximum business efficiency, gambling platform owners develop and adjust promotion and trading campaigns, as well as optimise various routine processes.

Usually, entrepreneurs track classic KPIs to understand the current situation with punters and wagers. Nevertheless, only financial reports show project owners and investors the actual state of affairs.

When compiling and analysing documents, operators should pay attention to the following aspects:

  1. Assets. These are valuable (in)tangible things that the company has, comprising casino platforms, cash reserves, trademarks, equipment, etc.
  2. Liabilities. The firm owes taxes, fees, RevShare, staff salaries, gamers' winnings, loan repayments, and similar expenses to other parties.
  3. Capital. This is the name for business owners' funds after all liabilities have been considered.

Company Financial Reports

The following types of documents are essential:

  1. Balance sheets. These are regular summaries of the enterprise’s commercial position. The corporation’s management and potential investors pay primary attention to them.
  2. Revenue and loss statements. Such information is necessary to compare income and expenses to identify the studio’s profitability.
  3. Cash flow reports. These accounts consist of 3 fundamental sections: operational, financial and investment.

Preparing commercial statements is an integral part of a business strategy. Nevertheless, the ability to thoroughly inspect them and draw the correct conclusions is even more crucial.

Types of Analysis

Vertical examination shows the share of each element in its category (what % of total assets the platform makes up). It gives an idea of ​​the company’s performance over a selected time. Meanwhile, horizontal analysis demonstrates performance dynamics, exploring successive periods (for example, 2024 in contrast to 2023).

Ratio evaluation compares corporate indicators with the results of competitors or the same company at different times. During the process, liquidity, solvency and profitability parameters are considered. These components determine the ability to earn money, handle short/long-term obligations, etc.

Ataur Rosul Abeer’s Comments

Slotegrator’s Senior Sales Manager mentioned the Academy education division that his corporation has created for customers and partners.

The section delivers:

  • regular updates;
  • iGaming news;
  • useful tips.

It is valuable for the company to share knowledge and experience. This information is helpful for all gambling representatives, as the industry is rapidly growing. Besides records on licensing, regulatory specifics, and reviews of game providers, there are also business topics related to assembling teams, avoiding mistakes, managing risks, etc.

To learn more and buy Slotegrator’s top-notch software, feel free to contact the experts of Casino Market.

We also offer qualified support in launching and running a gambling business. Our specialists will help you open and develop a startup in any format: sportsbooks, poker rooms, lottery websites, Bitcoin casinos, etc.

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