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Launching a Successful Online Casino: Slotegrator and BetSloty’s Example

22 march 2024
Author: James Burton

Resorting to aggregators for high-quality assistance in starting an iGaming project has become an increasingly widespread and popular option for many entrepreneurs. One of the greatest examples in this regard is BetSloty, a new internet casino that was opened with the help of Slotegrator's turnkey business solution.

Slotegrator and BetSloty: story of success

Let us overview the way to success the aspiring brand has come through. We will also explore the features of a flourishing online entertainment platform and define the aspects gambling managers need to cover to run such a project.

How It All Started: The First Steps to Prosperity

In February 2024, Slotegrator’s experts inked a fresh contract with BetSloty. Back then, the amusement brand benefited from the aggregator’s business program package and consulting services in legal aspects. That helped the website push the boundaries and reach significant success in the international arena.

The supplier’s ready-made platform covers various tasks, such as:

  • engaging gamblers;
  • managing daily activities;
  • preventing fraud and threats, etc.

BetSloty’s spokespeople said that the collaboration allowed them to leverage the manufacturer’s rich experience and knowledge in the industry. The team decided to enlist the support of a reliable associate to guarantee efficient, quick and cost-effective operations.

Before the official launch, the casino went through 3 important stages with the ally’s assistance:

  1. Regulation. The brand’s experts researched the global market to find the jurisdiction that will be the most suitable. The choice was made in the favour of Curaçao. The aggregator’s licensing help was used for this step. As a result, the platform obtained the permit swiftly, ensuring customers' trust and compliance with the rules.
  2. Audience analysis. BetSloty’s representatives also had to explore demographics and demands. This part allowed for discovering countries with good levels of interest in iGaming and a potentially large client base. In the end, that provided a great base for covering players' current preferences and incorporating the latest trends.
  3. Competition research. The casino has studied the market and identified niches with a lack of specific offerings in terms of differentiation. This affected the further process of selecting payment modules, types of games, etc. The final entertainment catalogue was made diverse yet suitable for the target audience’s needs.

To create an expansion strategy, the company also conducted detailed research with lots of well-thought-out planning. From a thorough analysis of various gambling segments to scrupulous final tests, all the business nuances were explored to deliver a quality UX and ensure long-lasting success.

Further Development: Technology and Marketing

Online casino technology and marketing

The iGaming sphere is very dynamic and changes constantly. New trends emerge frequently and the tastes of players also transform under the impact of both worldwide and regional tendencies. Thus, BetSloty’s members chose to focus on adaptability and follow innovations on their way to success.

The results of such a decision affected the range of incorporated payment methods. The platform now offers both fiat and crypto modules for transactions. Ethereum, Bitcoin and other digital currencies are accepted by the entertainment website.

A mixed system of financial services ensured several benefits, like:

  • better security provision;
  • diversity and convenience;
  • access to a wider audience;
  • guaranteed user confidentiality;
  • improved efficiency of operations, etc.

The safety of gamblers was further enhanced by the integration of encryption technology. The innovation allowed for providing fairness, protecting clients' data, evoking trust in customers, etc.

For shaping up a gaming library, the supplier’s APIgrator solution was utilised. The wagering portal now has diverse content, including slots, live casino titles, and much more. During the process of choosing amusement developments, the brand’s representatives focused on the offerings' quality and popularity.

Slotegrator’s experts highlight the importance of exploring and working on various marketing nuances.

The corporation emphasises the following aspects:

  • affiliates;
  • client service;
  • bonus systems;
  • VIP-level proposals;
  • gamification principles;
  • contests and leaderboards, etc.

BetSloty boosts its brand awareness, as well as acquisition and retention rates, via targeted online campaigns, collaborations and promos. The portal delivers appealing perks, such as welcome prizes, free rounds, loyalty remunerations, etc. Its players obtain an exciting gambling experience with additional benefits, which motivate the punters to become regular clients.

Artur Movchaniuk’s Comments

Slotegrator’s BDM praised the client and its achievements. He said the website is destined to be successful, ever-evolving and worldwide known for its focus on market analysis, compliance with regulation, and player-centricity.

Mr Movchaniuk noted that the casino’s international expansion underlines the significance of:

  • making strategic plans;
  • adhering to legal requirements;
  • following innovations in the iGaming sector.

The manager is certain BetSloty has all the chances to become a flagman in the industry thanks to the team’s devotion to excellence. He expects to see even greater results soon.

Casino Market specialists can help you open a successful wagering project and lead it to prosperity and persistent growth. We offer turnkey and White Label business options, franchises, scripts and individual software components.

Feel free to contact us if you want to start or scale up your entertainment platform or gambling hall.

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