ICE, one of the world’s largest gaming expos, has been held in London for a decade but has now found a new home on Fira Barcelona Gran Via's floors in Spain.
The business event will host over 400 exhibitors worldwide on January 20th-22nd, 2025. Industry giants will gather to display their latest technological breakthroughs and discuss niche trends.
One of the most prominent participants in the trade fair will be the German gambling giant Merkur Group. The provider will perform at 2 stands, 3E30 and 3E50.
Provider’s Exhibits and Subsidiaries at the Show
The developer has prepared a series of memorable, unique solutions adapted for an international audience.
Let us review these offers in more detail:
Progressive Jackpot Systems
The manufacturer plans to demonstrate 2 models, Link Wave and Clash Link. The tools will become the studio’s calling cards during the expo. They are distinguished by impeccable visuals and a wide range of amusement functions, guaranteeing an increased adrenaline rush for punters.
The instruments' sensational debut on the market took place at ICE 2024. During the upcoming trade fair edition, the company plans to present improved models to provide gambling enthusiasts with even more exciting experiences.
Multi-Game Collection
Merkur Prime promises to capture much attention from the exhibition’s attendees and sponsors.
The suite boasts the following features:
- an improved UI;
- new amusement titles;
- a renovated menu panel;
- unified audio and animations.
The upgraded components shape a perfectly immersive environment for different player groups.
Classic Gambling Systems
This category includes 2 popular developments, Five and Mystic Link. The products have long been popular in the international arena and are in particular demand in Eastern European and South American countries.
The solutions' capabilities will be demonstrated on modular gaming terminals from the Mod Ex series. The equipment is set to be presented in 3 versions with different monitors, bases, and bodies.
Offers from Subsidiary Studios
Almost all divisions of the German corporation will take part in the expo. The most famous are:
- adp Merkur with an exclusive product portfolio for the land-based domestic market;
- Merkur Dosniha with a line of content explicitly tailored for Spaniards;
- the Merkur eSolutions iGaming department in collaboration with other divisions;
- the GeWeTe branch that releases instruments for handling cash operations.
The stands will also accommodate bestsellers from the group’s strategic partners. Spintec will present a wide range of ETG developments. Gaming Arts prepares to demonstrate how its innovative tools influence the North American gambling sector.
Expectations from the Show
Merkur Gaming’s Chief Executive International noted that the company has a lot to offer at ICE 2025. These solutions will be displayed on new rebranded stands, according to Athanasios «Sakis' Isaakidis.
The booths will feature:
- exquisite design elements;
- a comfortable catering area;
- an enlarged exhibition space.
The corporation’s delegates are fully prepared for successful participation in the expo and look forward to having exciting meetings with colleagues, clients and leading industry experts.
At the Casino Market studio, you can learn more about the key events in the gaming sector and order the development of an RMG project with profitable gambling software.
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