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Mobile Casino in 2023: Instructions for a Quick and Successful Start

Updated 03 january 2023
Online casino

The mobile gambling market is a promising and rapidly growing area of ​​the iGaming industry. The Casino Market team has prepared a detailed step-by-step plan for launching a mobile casino with minimal risks.

Look for details in the infographics.

The Analysis of the Gambling Market in 2023
Statistics and key indicators of the mobile casino industry are as follows:
80% of the overall online traffic comes from the mobile audience the average frequency of using gaming sites in Europe is every 2.5 days the audience of European mobile casinos is 16.5 million users the average annual indicator of gamblers' activity is 31.6 million bets
The Types of Mobile Casinos
To work with mobile traffic, you can use two types of gambling platforms:
a cross-platform website with the opportunity to launch games in browsers a downloadable application for installation on a user's device
The Characteristics of a High-Quality Mobile Casino
When choosing a gaming portal, users are guided by the following criteria:
the availability of a gambling licence the support for the most popular mobile platforms and operating systems the variability of the bonus program
The Stages of Creating a Mobile Casino Ecosystem
It is important to know: most often, gambling operators adapt existing gaming sites for a mobile audience. This procedure is much faster and easier than the creation of a downloadable application from scratch.
To launch a mobile gaming project, you should perform such steps:
The Purchase of a Licence
Here are top jurisdictions for legalising casino businesses in 2023:
Curacao Malta Alderney the UK
The Development of a Gaming Platform
The mobile casino ecosystem should include such components:
administrative software and business management tools payment modules with a guarantee of financial security content management and user reaction monitoring systems bonuses, loyalty programs, and risk control tools
The Connection of Casino Content
The most popular mobile real money games in 2023 are as follows:
sports betting free and instant games slots with 3D and VR elements broadcasts with live dealers
The Integration of Financial Modules
Consider the characteristics of high-quality payment software:
high speed of transactions loyal commissions with flexible limits security guarantees for personal and financial information the availability of services for specific GEOs
User Interface Design
Here are the signs of a high-quality mobile casino design:
simple navigation adapted for touch control fast loading of all graphic and video components automatic saving of the given settings simplified re-access to a platform’s functionality
The Implementation of a Loyalty Program
Bonuses used for desktop gambling sites are suitable for mobile casinos too:
tournaments with variable prize pools in-game bonuses welcome payments referral programs
The Promotion of a Project
To advertise a mobile iGaming platform, you can use the following tools:
affiliate services personal mailing advertising in social networks SEO promotion
The Benefits of Opening a Mobile Casino
The launch of a project in the mobile gambling niche gives an operator such advantages:
high level of audience loyalty maximum market coverage access to advanced developments from top providers rapid growth of a gaming brand’s reputation and image
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