Proprietary White Label Portal: Benefits of This Unique Offer

Updated 28 june 2018
Online casino, Licensing
Author: James Burton

The decision to launch an online gambling business can yield substantial income. Still, it also requires considerable effort, as growing competition demands implementing new solutions and innovative projects, as well as allocating resources.

Online casino under the White Label scheme

Casino Market’s experts discuss steps that should be taken to achieve success in the entertainment industry.

For example, the list of stages includes:

  • customised development or acquisition of software;
  • creation of a digital platform for the integration of iGaming content;
  • obtaining a licence (without this document, the gambling site will be illegal);
  • installation of games, financial services, and technical support.

Furthermore, to attract visitors, operators need to promote their casinos by spreading the word on social media and other relevant portals.

This will require a dedicated advertising department staffed by experienced marketers and managers. After all, a new gambling project does not have its own brand or a customer base.

Therefore, for a business to succeed and generate significant revenue, entrepreneurs will need a lot of time and financial investment. To speed up the process, you can order a popular service called a White Label casino.

Buy a casino

About the Concept

It means promotion of a new brand with the help of large, experienced companies. For a certain percentage of the income, they will launch a gaming site under their name, integrate advanced solutions, and provide the related program components.

Thus, the White Label product allows business owners to start working, building their reputation, and attracting clients much sooner.

Advantages of the Approach

When ordering such a service, entrepreneurs do not need to perform the following actions:

  • independently choose and purchase software;
  • buy a new website;
  • attract customers;
  • worry about making a casino platform recognisable.

To ensure successful operation, you should take these steps. However, a reliable partner — a trusted, well-known brand — can handle these tasks for you.

How the Scheme Works

The solution is similar to the turnkey service and involves buying a business. However, there are significant differences, including the fact that entrepreneurs will not have to do everything themselves. They will only need to sign a partnership agreement and participate minimally in the process.

This is because an affiliate company will perform the following tasks:

  • develop a new website (if it has not been done yet) on an individual basis;
  • install the highest-quality software;
  • select popular games according to the subject and connect them to the portal;
  • install the maximum number of payment systems;
  • implement a support and feedback program.

Moreover, all program components will meet stringent requirements, content will be selected from collections of the world’s leading manufacturers, and settlement methods will be reliably protected from viruses and immune to hacks.

Thus, with the help of a well-known operator, opening a new online casino will take minimal time. Users of a major entertainment portal will come to the new one, find interesting games, and see a new brand that could become equally famous in the future.

After the initial stage and some working time, a gambling resource will be able to purchase its own licence, separate from the affiliate, and continue to provide its services on the basis of the established reputation.

It is worth noting that such a partnership will benefit both parties: online platforms will receive everything they need to grow, and the large company that assumes responsibility will receive a guaranteed return.

The Main Things About Launching a White Label Casino

Launch of a gambling business

This is a modern approach that significantly simplifies the process of entering the industry for entrepreneurs and brings good profits to all parties involved.

The Casino Market studio helps operators launch a successful gambling business as quickly as possible.

We offer the following useful services:

  • turnkey project implementation;
  • development of a White Label portal;
  • installation of popular games;
  • marketing services, and much more.

For all questions, please contact our managers.

Order Service

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