At the SBC Summit Rio, a famous gaming investor and M&A analyst, Tom Waterhouse, shared his thoughts about the start of a federal sports betting marketplace in Brazil.
Key Facts about the Brazilian Market
Mr Waterhouse highlighted that Brazil will be a dynamic spot, as it already attracts 42.5 million customers as an uncontrolled area.
Let us check the main information about the Brazilian gambling market:
- The country’s Senate accepted legal rules for sports betting and online casinos in December 2023.
- The government prohibits the provision of bonus offers and imposes a tax on player winnings exceeding $ 400. This aspect may push users to uncontrolled casinos.
- Overseeing the betting niche is expected to create a substantial additional income through the 12% GGR tax and other fines.
- The Ministry of Finance has reported that over 140 operators are interested in certificates. This volume can compensate for the upfront $ 6 million licensing cost.
Perspectives for Foreign and Domestic Operators
Mr Waterhouse sees high competition between the external and local casinos as the start of the new marketplace allows more benefits for all participants.
The following global brands will be interested in new opportunities:
- Flutter;
- Bet365;
- Entain.
According to Mr Waterhouse’s comments, the complexity and territorial diversities of Brazil’s states can have contrasting impacts on the development of regional ventures. However, there is a big chance for a domestic champion to appear among Brazilian operators, but foreign companies may like to buy such a top casino.
Brazil’s Market Impact on Investors and M&A Scenario
The initiation of Brazil's monitored betting marketplace represents a serious growth opportunity for global entertainment businesses and providers. Entities showcasing a strategic approach to Brazilian expansion can attract heightened investor interest. M&A activity is predicted to surge in the coming years, targeting the fresh destination specifically.
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