The reputable iGaming companies have introduced the BetMGM project to the British market. After its acquisition by MGM Resorts International in 2022, LeoVegas has taken the reins of casino and bookmaker start-ups in this country.
According to the new deal, the supplier introduced Kambi's renowned sportsbook tool, Bet Builder, and AI-driven trading instruments.
The two companies have been cooperating since 2016. This partnership extends to cover all LeoVegas Group’s bookmaker projects, including the rapidly expanding BetUK.
The Details of Collaboration
The Kambi team expressed its satisfaction with this deal. The developers are pleased to contribute to the global release of BetMGM in Great Britain.
The experts have great confidence that the synergy between the two firms will provide a robust foundation for delivering highly captivating and cutting-edge wagering experiences to the British audience.
LeoVegas representatives noted that the launch of BetMGM in multinational markets, commencing with the pivotal United Kingdom region, is a momentous occasion. With unmatched promotions, adjustable navigation, and a breakthrough Bet Builder, the solution is ushering in a new era of wagering excellence.
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