The latest edition of ICE hit several records in terms of attendance and became the busiest version up to date. The occasion saw over 810 exhibitors that arrived from 76 countries worldwide.
IGT was one of the honourable providers attending the expo to demonstrate their best developments. The company’s Senior Director of Strategic Accounts, responsible for Latin American operations, shared some conclusions on the event. Jessica Luna also talked about the expectations for the next year’s ICE edition.
Details of the Developer's Participation
During the trade fair, the manufacturer presented 125+ gaming machines and debuted some novelties from its assortment. The supplier’s stand was busy with various demonstrations, discussions, networking opportunities, etc.
IGT’s team showcased solutions from several verticals, such as:
- iLottery;
- sportsbook;
- system components;
- online and ground casinos.
Ms Luna highlighted 3 of the most exciting products displayed:
- Prosperity Link. New games have been added to the collection, which attracted a great portion of attention from Latin American audiences.
- Mystery of the Lamp. The multi-level accumulative jackpot mix has been in high demand across various entertainment markets.
- Egyptian Link. The package offers a unique twist on a standard Buy Bonus feature, appealing to lots of punters in the region.
The exhibition was successful for the provider from the very start. From day 1 till the end of the event, the company’s booth was crowded with various guests — clients, partners and random attendees.
There were many delegates from countries, such as:
- Peru;
- Panama;
- Costa Rica;
- Argentina, etc.
Ms Luna mentioned that with every ICE edition, the number of visitors from South America, as well as Central one, is increasing.
Saying Farewell to London’s Edition
IGT’s representative called the latest event historic. She noted that the trade fair holds a noble background and shapes traditions for the whole entertainment sphere. Setting fresh tendencies and providing a great foundation for networking, the expo drives the industry’s growth.
As this was the last ICE version in London before transferring to Spain’s Barcelona in 2025, it became an important milestone for many attendees. Ms Luna said it was sad for her to understand the need to say farewell to ExCel. However, she considers this geographical transition a good thing that can bring in many new prospects and refreshing opportunities. The specialist perceives the relocation as the next era for the exhibition.
The expert also talked about some strong ties between the Spanish gambling segment and Latin America’s market.
In this regard, she named a couple of similarities, like:
- a lingual part;
- cultural features.
Ms Luna called the event’s transfer a game-changing occasion. The peculiarities of the 2 regions may be mixed thanks to this factor. Access to Spain’s gaming environment will be more open while Latin American companies will also benefit from this connection.
You can buy reliable software for online and land-based gambling businesses at the Casino Market aggregator. We cooperate with leading wagering providers.
Feel free to contact the studio’s managers to learn a whole list of our partner developers and order a seamless installation of top-notch titles.
Have questions or want to order services?
Contact our consultants:
- e-mail: manager@casino-market.com
- Skype: support.casinosupermarket
- feedback form.
Check the information used to contact us carefully. It is necessary for your safety.
Fraudsters can use contacts that look like ours to scam customers. Therefore, we ask you to enter only the addresses that are indicated on our official website.
Be careful! Our team is not responsible for the activities of persons using similar contact details.
