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Light & Wonder Continues Its Alliance with Texas Lottery

The content of the article
15 september 2022
Author: James Burton
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The Texas Lottery will continue to get unique scratch ticket games and special promotions from Light & Wonder as part of their extended collaboration.

Light & Wonder partners with Texas Lottery

Contract Information

The state will receive the provider's new SCiQ system under the terms of the updated contract, which is now in effect until 2034.

According to the supplier, the technology is a ground-breaking lottery retail innovation environment that:

  • enhances in-store demonstration and protection for scratch cards;
  • provides vendors with inventory, advertising, financial reporting and operational efficiencies.

The innovation, which will feature real-time data and content management at places where the system is deployed, is scheduled to be on sale starting in 2023.

Deal Vision

Gary Grief, a spokesman for the lottery, stated that the developer's offerings and promos were crucial in helping the facility reach more than $ 6.73 billion in scratch ticket sales for the fiscal year 2022.

The organisation is excited to collaborate with the partner to develop the technology enabling lottery card sales and providing more unique consumer engagement.

John Schulz from Light & Wonder complimented the Texas Lottery for continuing to advance the retail environment and for its ongoing vision in the commercial and user entertainment experience.

The supplier will maintain its steadfast support for the organisation's goal of raising money for charitable causes through:

  • popular brands;
  • cutting-edge promotions;
  • games that appeal to local consumers.

The Texas Lottery was established in 1992, and since then, more than $ 35 billion has been raised for charitable causes thanks to the cooperation between the popular developer and the facility.

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