ICE London 2023, the biggest event in the gambling industry, brought together plenty of the sector’s giants. This includes Merkur Gaming, which was one of the groups coming back to the massive event after the pandemic and showcasing its inventions alongside sister enterprises.
David Orrick spoke about all the innovative developments and plans of his provider company.
Merkur's Booth at ICE
The organisation lived up to its promise to present the most splendid stall in the north part of the venue. The executive spoke about the variety of products suggested in the group's booth, which came in a large range.
For instance, a few progressive jackpot mechanics were offered:
- Link Zone;
- Solar Link;
- China Charms;
- Red Pocket, etc.
Another related product, called Five, has made its first appearance, alongside the cabinet titled Zonic and the scope of fresh games. With Merkur's outstanding style of presenting its products, the visitors have been exposed to a lot of innovation and creativity.
Provider’s Goals and Expectations
Mr Orrick stated that the recent event was the first one of its kind in 3 years since the pandemic started. The show in general means a lot to the company, and there had to be some adaptation to the post-COVID state of the industry.
All types of gambling brands have ventured into a scene where the quality of content makes a huge difference. Entertaining offerings are industry-changing nowadays. The main goal of Merkur for its performance at the ICE event was to demonstrate inventions to clients from all over the world.
The group expected an extraordinary show in all its aspects, which ended up coming true. Like always, some challenging moments would still take place, but the group does not stop on a way to its main objective to dominate the world and be an influential industry player.
Partners of Merkur
A stellar reputation worldwide is one of the company's strengths. It allows the group to expand its network with the help of regional subsidiaries in a multitude of countries:
- Spain;
- the United Kingdom;
- the Netherlands, etc.
Additionally, some solid sister brands of the supplier operate in Latin American countries and Eastern Europe. The company continues a successful worldwide journey with its collaborators.
In Mr Orrick's words, 2022 became the year when the sector was mostly recovering from the losses that the pandemic had caused. Yet, even in the most difficult times, when many departments had to shut down or lose money, Merkur continued performing research and innovative solution releases.
Multiple developments that were presented by the group at ICE 2023 are the immediate aftereffect of the enterprise's work commitment, regardless of the difficulties.
Manufacturer’s Plans for 2023
The schedule of the group's appearances at worldwide exhibitions is still in process. However, there are solid plans to make a presentation at the Peru Gaming Show, as the Latin American audience is significant for the company.
Additionally, Balkan countries are a highly lucrative area, where the company plans to grow. Another objective is to make a statement at G2E in Las Vegas. The representative states how clients usually anticipate the group's attendance at major events. As per usual, the main philosophy of the enterprise is to stay committed to customers and attuned to their needs.
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