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SG Becomes South Dakota Lottery’s Instant Games Partner

04 october 2022
Author: James Burton

The company Scientific Games will now be the sole supplier of entertainment content to the fellow group South Dakota Lottery. The contract is signed for 6 years and will be beneficial for both brands.

SG signs a deal with the South Dakota Lottery

According to the agreement, the profits acquired from the sales will be distributed to the educational establishments of South Dakota, including:

  • public schools;
  • colleges;
  • universities.

Specifics of the Contract

There is a possibility of the agreement being prolonged for up to 4 more years. The extra options included are:

  • analytical data;
  • company’s licensed projects;
  • services related to promotion, etc.

For over 30 years, the 2 companies cooperated on various initiatives, and SG provided services to the regional lottery group.

Comments from Executives

South Dakota Lottery’s representative, Norm Lingle, praised the mutual work with the large gambling company. The significant programs that are held in the state will largely benefit from this deal. The expert also said that they are currently experiencing success in the field of instant games.

Mr Lingle concluded his speech by expressing excitement about the further cooperation and development of the content, as well as promoting it on the local market of the state.

The official from SG, John Schulz, also voiced a lot of hope for the future of the organisation. His group is honoured to solely provide for the lotto business of the region, and in every situation, the partner can count on their support. The representative also said that he supported the initiative of the ally giving its profits to charity programs that fund educational facilities.

The president of the group concluded the speech by saying that his brand has its full focus on developing innovative products for the lotto company. The main priority of the business lies in helping the partner to achieve success and gain profit.

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