The Kansas Lottery revealed the financial results the state’s sports betting commercial brands gained in September. Both web and offline segments demonstrated significant yearly and monthly growth.
Key Notions from the Report
Joint wagering revenue for digital and ground niches reached $ 18.3 million for the reporting period. This figure turned out to be 127.2% higher than the result obtained in September 2023.
Total handle increased by 13.5% to $ 248.9 million. Last year, the parameter stood at $ 219.3 million. The local authorities received $ 1.8 million in tax revenue, a 127.2% YoY uplift.
Achievements in the MoM equivalent:
- Kansas had 178.6% more earnings compared to August’s $ 6.6 million;
- the state saw a 69.3% rise from the $ 147 million handle;
- regulatory contributions skyrocketed 178.6%.
The digital niche secured $ 17.6 million of wagering turnover in the first autumn month, demonstrating 131.4% YoY and 172.7% MoM jumps. Internet handle grew 19.3% yearly to $ 239.8 million. Compared to August’s $ 142.9 million, the September result was up 67.8%.
Betting Market Leaders
The season’s beginning once again featured DraftKings as an absolute frontrunner in online sportsbook services. The brand also demonstrated one of the best monthly growth rates, reaching 76%. BetMGM became the only company that outperformed the result, showcasing an 85% rise.
Leaders in September online handle (and net revenue):
- DraftKings — $ 119.2 million ($ 9.3 million).
- FanDuel — $ 69.8 million ($ 5.4 million).
- BetMGM — $ 19.5 million ($ 1.9 million).
- Fanatics — $ 11.4 million ($ 51,000).
ESPN BET had the best figure in retail operations, reaching $ 6.2 million. It is an impressive achievement since 3 other ground niche frontrunners jointly gained only $ 2.8 million.
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