The EveryMatrix provider continues to release Slot Trumps, a series of dedicated reports on iGaming audiences from different corners of the world. The 4th edition covers the market of South America's Colombia.
Specifics Noted in the Statistics
The country legalised online gambling back in 2016. This fact makes the local industry the longest-running compared to the neighbouring entertainment segments.
Slots are one of the most successful content categories in the state. This vertical generates about 20% of all iGaming revenue. At the same time, residents do not spend much on wagering activities. Across SlotMatrix’s top 20 machines, Colombians stake just € 0.34 on average. Considering all the released reports from the provider, this is the smallest amount in the category. Only 1/5 of the best online slots collect midpoint bets of € 0.5+.
Here are some facts about wagering frequency in Colombia:
- The local gamblers make 254 stakes each on average.
- This figure is close to the results, shown by Brazilians.
- The number is 50% below the Romanian one, though.
Talking about gaming themes, residents like amusement plots about animals and fantasy creatures, as well as standard fruit designs. Wilds and free rounds are the favourite features among locals. These are 2 other peculiarities that are shared between Brazilians and Colombians. The latter also prefer medium-volatile titles without much risk of losing big.
Considering all the mentioned characteristics, Armadillo’s slot Tiki Time Exotic Wilds, released back in the summer of 2023, has a solid chance of becoming a hit in Colombia. The developer is a studio working under EveryMatrix’s patronage. Its tropics-themed game promises to help operators cement their footprint in the region or successfully enter it.
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