Novomatic, a world-famous gambling technology manufacturer, has inked a deal to buy out Vikings Casinos SAS, a French gaming network. The parties must obtain regulatory approval before finalising the acquisition process.
Key Details of the Contract
The developer’s expansion in a flourishing European jurisdiction is part of its broader worldwide business scaling strategy. The software provider will become the owner of 10+ live gambling venues, like Côte d'Azur, scattered across France.
The Falaise-based operator is among the country’s most recognised entertainment chains.
This popularity and brand awareness will allow Novomatic to:
- enrich the proprietary portfolio with tailored solutions;
- cement its reputation as a reliable partner for top-tier B2C studios;
- continue global business expansion, covering the world-largest jurisdictions;
- awake the increased interest of even more stakeholders from different verticals, etc.
The deal benefits the French group by broadening its commercial possibilities, improving technological capabilities, and promising even better recognition.
Comments of the Parties
Novomatic’s Executive Board Member claimed that the recent acquisition agreement allows the firm to continue following its international scaling plans. In Stefan Krenn's opinion, the contract solidifies his corporation’s position as a frontrunner in Europe’s gambling software and equipment sphere. The deal helped the provider lay a solid base for sustainable development in the state.
Vikings Casinos' CEO added that the latest business move opens much broader growth opportunities for their organisation. According to Luc Le Borgne's statement, the upcoming integration will reinforce his brand’s position in France. The contract promises to make the chain operate more efficiently thanks to its new owner’s extensive, valuable resources and many years of quality industry experience.
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