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Vermont's Sports Betting Breaks Expectations in Q1 and Q2 of 2024

04 september 2024
Author: James Burton

Vermont's sports wagering market legalised just six months ago, has significantly outperformed expectations, gaining an impressive $ 3.5 million in profits. This achievement comes as reported by the local Department of Liquor and Lottery.

Vermont's sports betting market: the first results

First Half-Year Results

Between January and June, Vermont's betting sector amassed 75% more revenue than the anticipated $ 2 million, with total wagers reaching $ 100 million. Basketball and football proved to be the top favoured disciplines among users. Despite this substantial betting volume, operators managed to secure only $ 11 million in profit, as nearly 90% of wagers were refunded to players due to tight margins.

Over the summertime, the state experienced a decrease in betting, with stakes falling to less than $ 10 million each month. This reduction is largely attributed to the seasonal slowdown in major athletic competitions, as well as the possible shift of some customers towards alternative digital wagering platforms.

Betting Trends and Statistics

Around 4.65 million bets were laid by 39,000 monthly active patrons. About 38% of these punters were not from Vermont, indicating a flourishing interest from gamers. By July, this figure had risen to 43%, highlighting potential growth in gambling tourism.

Guests staked approximately $ 34.33 per wager, compared to $ 19.05 for locals. This trend suggests that non-residents are more numerous and tend to place higher-value bids. Basketball led with 40% of total bets.

Other popular disciplines include:

  • baseball;
  • football;
  • tennis;
  • hockey.

Football is anticipated to become the most selected option for wagering in the latter half of this year, especially with the onset of the NFL 2024−25 series in autumn.

Considerations for Future Growth

The early success of the sports wagering niche can encourage lawmakers to expand Vermont's gaming offerings, allowing virtual casinos and crypto betting shortly.

The main factors for the gambling's advancement:

  • a rigorous control regime;
  • the recent introduction of online wagering;
  • a lack of physical casinos.

As Vermont continues to evaluate its stance on the entertainment sector, the unanticipated $ 1.5 million in additional income has already been channelled into the state's general fund, reflecting the niche's early potential.

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