Casino Software Light & Wonder: An Innovative Content Development
This provider of various programs and technologies for the gambling industry is considered one of the most respected. Solutions created by the brand are approved in 36 jurisdictions and distinguished by original mechanics, innovative features, and good feedback from the audience.
You can order the licensed product at affordable prices from the Casino Market studio.
Branded Collection of Video Slots
The Light & Wonder casino software includes more than 150 slot machines with excellent mechanics, impeccable design, and good bonus payouts.
The vendor’s catalogue contains several categories of games:
| Slots with jackpots | The company supplies software with progressive and fixed rewards. The prize pool is fully covered by Light & Wonder reserves, so operators do not need to worry about the timeliness of payments to gamblers. The most famous slots with the jackpot are Desert Cats, Cirque Du Soleil, Sun Dragon, and others |
| Megaways machines | The provider has signed a cooperation agreement with the Big Time Gaming Australian brand. It uses proprietary Megaways mathematics to diversify the user experience. The essence of the mechanics is in an increased number of prize lines. In bonus rounds, it can reach 110,000 or even more. Among the popular slots in this category, we can name Meduza Megaways, 88 Fortunes Megaways, Monopoly MegaWays, Stargate Megaways, etc. |
| Retro-themed entertainment | These are games with 3 or 5 reels and a linear structure of the formation of pay lines. Images of juicy fruits, card denominations, and special symbols that give players additional earnings appear on the panel to bring good rewards to casino visitors |
| Dancing Drums games | Machines with these innovative mechanics contain dancing reels. During the main sessions, they are duplicated and form clusters with different sizes of the game grid. As a result, instead of the traditional panel, players get a matrix of 6–8 reels with increased chances of winning super prizes |
| Festive slots | The Light & Wonder gambling software includes games on the topics of Halloween, Christmas, Valentine's Day, and Easter. All solutions are distinguished by exciting plots and decent payouts. The most in-demand slots in this category are Christmas Vibes, Castle Of Terror, Christmas Krampus, and others |
| Solutions with the Accumul8 mechanics | This type of entertainment is characterised by an enlarged game grid. Most often, it is a 6x5 format but there are also products with 7 or 9 reels. Thanks to the Accumul8 feature, payouts are awarded when 8 identical images appear on the screen, even if they are not connected in the form of a line or cluster |
| Games with the Rainbow Riches function | Software with a cluster structure of prize combinations attracts those users who are seeking out new experiences. Such slots have cascading reels that are activated during the bonus rounds |
Profitable Entertainment for Every Taste
Operators can launch a casino by the Light & Wonder provider along with interactive slots and other types of content:
- Board solutions. The product range contains European and American roulette, Sic Bo, baccarat, Texas Hold’em, three-card poker, Pai Gow, craps, and blackjack. In all products, you can place multiple bets, enjoy multiplayer and demo modes, and activate profitable bonus rounds.
- Instant games. The branded Instant Tap line is characterised by laconic gameplay and generous payouts. The tasks of users are to hit one of the cups with the ball, catch a mole on a green lawn, click on a glowing cell, etc. To win, it is necessary to have a lightning-fast reaction and a little luck. The provider offers several free sessions and a wide range of multipliers — from x0.2 to x500 are added to the initial bet.
- Keno and bingo. Here, users need to guess digital combinations. There is also a large selection of additional options: various jackpots, distribution of random prizes, bonus rounds, and generous multipliers.
- Lottery software. It includes lotto draws and scratch cards with a progressive and fixed approach to the accrual of prizes.
The software was created using HTML5, Java, JavaScript, and other modern technologies. The ready-made solution is distinguished by cross-platform support and smooth operation in different browsers and operating systems. Games can be launched on desktop PCs, tablets, mobile gadgets, and land-based devices.
How to Launch a Casino by the Light & Wonder Provider
It is worth ordering the brand’s unique content along with the innovative OpenGaming platform.
The product is characterised by modern equipment and contains a full set of tools necessary for full-fledged work in the gambling market. Entrepreneurs do not need to buy additional software since all the elements are already assembled in the system.
The Light & Wonder turnkey casino contains the following components:
- CRM module. A system with reporting, advanced analytics, and account management tools. The program collects gamers' reactions to content, bonuses, and tournaments and, based on the information received, creates personalised offers for each group of customers.
- Payment gateway. Software for fast and secure transactions in US dollars, euros, Japanese yen, and other currencies. The solution contains options for generating financial and accounting reports, obtaining loans, and participating in investment projects.
- User lobby. The game bar was translated into more than 20 languages including French, Portuguese, Spanish, Danish, etc. Players have the right to view the history of bets, share the results of the rounds on social networks, as well as to win prizes in seasonal tournaments and campaigns.
- Marketing system. It contains effective tools for driving solvent internet traffic and retaining customers. The product supports various communication channels, such as SMM, SEO, e-mail newsletter, and social media targeting.
- Third-party integrations. Software from the Light & Wonder online casino provider can be ordered along with affiliated services, security systems, local payment options, KYC modules, and other useful components.
Installation of the solution takes a minimum of time and does not require any specific knowledge from the customer. A fast connection is also provided by flexible API gateways. The supplier is responsible for the timely updating of the system and should offer operators both technical and legal support.
Universal Roadmap
The OpenGaming platform can be ordered together with an extensive catalogue of entertainment from the company's B2B partners. These are well-known content developers and young studios that are just taking their first steps in the gambling market.
Let us consider the key benefits of such content:
Access to Software from the Best Vendors
The brand’s portfolio contains products from:
- Big Time Gaming;
- Blueprint Gaming;
- Ezugi;
- G.Games;
- Gaming Realms;
- HITSqwad;
- IGT;
- Inspired Entertainment;
- Konami;
- Lightning Box;
- NetEnt, and other developers.
The product range is constantly updated with stylish novelties. These are card games, interactive and retro-themed slots, bingo, lotteries, keno, instant drawings, and video poker.
Prestigious Certification and Responsible Gambling
The entertainment content was approved by such independent laboratories as QUINEL, iTech Labs, and eCOGRA. Experts appreciated the built-in random number generator, bonus programs, and other elements.
The Light & Wonder provider is a long-term member of the GamCare independent organisation. The charitable foundation finances campaigns in support of responsible gambling, holds anonymous meetings and provides tools to prevent ludomania.
The vendor’s software contains the following effective methods for combating addiction to casino games:
- a program for personalising the budget;
- a system that notifies about how much time was spent on the site, how many rounds were played, etc.;
- self-control and self-restraint options;
- automatic verification of the age of customers.
International Licensing
The connection of the catalogue of solutions is based on the customer's roadmaps and is available for the following regions:
Branded content is licensed in 36 jurisdictions, including:
- European countries (Latvia, Lithuania, Denmark, Czech Republic, Croatia, Bulgaria, Romania, France, Estonia, etc.);
- offshore regions (Malta, the Isle of Man, Alderney, Gibraltar);
- North American states (Nevada, New Jersey, Delaware, Connecticut, Michigan, West Virginia, Pennsylvania, and others);
- Canadian provinces (Quebec, Ontario).
Entrepreneurs can post content on their platforms in the above-mentioned jurisdictions without additional approval from local regulators. The purchase of the Light & Wonder software guarantees a quick and legal entry into the international gambling market.
Effective Promotion Tools
The official site of the company presents an extensive set of marketing software classified according to different criteria:
- game studios;
- distribution regions;
- dates of releases;
- types of entertainment content.
For each solution, a separate tab with its detailed description, promotional materials, and integration options is created. Operators can use effective marketing tools (additional bonuses, promotional videos) to attract as many customers to their gaming sites as possible.
Products for Land-Based Locations
The company creates software and equipment for offline casinos. It includes card shuffling machines, game consoles, slots, and other useful elements.
The manufacturer is known for its innovations in the field of casino software development:
| L&W Connect | A program for collecting, converting, and analysing user information on what is happening on gambling tables. The software counts the number of card distributions, the time spent on a platform, the number of bonus sessions, and other metrics in order to offer casino visitors individual solutions |
| Celebrity Celebration | This is a module for sending personalised video messages to the winners. Operators can activate the distribution of one-time cash prizes or the accrual of loyalty points for regular customers |
| AToM | Payment system for debiting the PIN code during the gameplay. The software allows clients to get access to the funds without leaving the table or using cash. The program contributes to an increase in the average check of a gambler, which has a positive effect on the profitability of the casino business |
| iVIEW4 и iVIEW Guard | Security software for offline establishments increases the resilience of local networks to cyber-attacks and technical failures |
| The Card Recycler | The intelligent utility analyses the cards involved in the distribution. They are checked for the presence of defects. Damaged copies are also being eliminated. The solution minimises the manual labour of croupiers and dealers and reduces the cost of the purchase of new cards |
The Main Things about the Installation of the Supplier’s Software
Light & Wonder is the world’s leading developer of software and technologies for the gambling industry.
- The brand’s product range includes video slots, table entertainment with built-in RNG, bingo, keno, and lottery solutions. Operators can order a collection of instant games with an innovative Instant Tap option.
- The manufacturer's catalogue contains more than 150 interactive slot machines. They include progressive and fixed jackpots, retro-style products, and themed games. All types of entertainment are characterised by advanced mechanics and such innovative features as Megaways, Dancing Drums, Accumul8, Rainbow Riches, and others.
- The developer’s OpenGaming platform is equipped with a CRM service, payment gateway, user lobby with the UX design, and multilingual support. Moreover, entrepreneurs have access to additional options, such as security software or affiliate programs.
You can buy or rent the Light & Wonder games from the Casino Market firm. We offer various installation options: from a well-stocked entertainment catalogue to a full-fledged turnkey online casino.
Our team provides the following useful gambling services:
- integration of the White Label platform;
- development of HTML5 slots based on individual sketches;
- marketing promotion;
- installation of payment systems, and much more.
For all questions, please contact our managers.
Have questions or want to order services?
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